Evolving BA Club World beyond the boarding school model
I have this theory about British Airways’ Club World business class product, from start to finish: that it’s designed for people who have fo... Continue Reading
Tag Archives: business class
Is Emirates about to make a 2-3-2 new business class mistake?
Emirates’ new Boeing 777 longhaul business class seat will be unveiled next week, but the initial prognosis looks to be for a remarkably sho... Continue Reading
Lounges continue to fragment between status and class of service
As airlines continue to invest in the passenger experience, more and more of them are revisiting the split between the ground services they ... Continue Reading
Qantas’ one in seven Business Suite seat problem is apparent
Qantas’ new business suite, currently rolling out across the airline’s domestic and international Airbus A330-200 and -300 fleet, has receiv... Continue Reading
When a bed is the best thing on offer in a lounge
Flying Air New Zealand Business Premier out of Shanghai’s Pudong International Airport after a hot and sweaty day in the muggy coastal city,... Continue Reading
From vaporware to real world: the Crystal Cabin Awards, analysed
The Crystal Cabin Awards, presented by the Hamburg Aviation Cluster at the Aircraft Interiors Expo each April, showcase the passenger experi... Continue Reading
VIDEO: 4K monitor, inductive charging feature in Panasonic Waterfront
LAS VEGAS: For the second year in a row, Panasonic has used the occasion of International CES to unveil a new aircraft seat concept in colla... Continue Reading
Boeing eyes nextgen lighting, projection technology for cabins
Among the pioneers of LED mood lighting for aircraft cabins, Boeing introduced a step change with its Sky Interior for the 737 and dramatic ... Continue Reading
Nobody wins when premium economy isn’t Premium Economy
“In the 1980s,” Canada’s Financial Post newspaper predicted in late 1978, “business travelers will look back at air travel in this decade wi... Continue Reading
Airbus A380 cracks 600 passenger ceiling and 400 passenger floor
Two decks. Four engines. Four classes. And fewer than four hundred passengers on board — or more than six hundred. That’s the reality of the... Continue Reading
With highest density A380 is Emirates dipping toe in Premium E?
Emirates is once again pushing the boundaries of commercial aviation with its 617-passenger Airbus A380, delivered this week and unveiled at... Continue Reading
First class isn’t dying. First class airlines are.
Twenty years after the introduction of the first fully flat bed in first class, and eight years after the introduction of the first suite on... Continue Reading
Seat length, width, certification crucial to Optimares success
Hawaiian Airlines’ new business class seat — the first implementation of Optimares’ new Maxima product — focusses on density while also prom... Continue Reading
Lufthansa’s Airbus A380 refurb shows the airline’s direction
Five years after receiving its first Airbus A380 aircraft, Lufthansa has completed refitting its entire fleet with fully flat business class... Continue Reading
Op-Ed: Airlines’ bespoke premium seat choices warrant questions
British Airways introduced the first flat-bed business class seat in 2000. At that point in time, no seat manufacturer was making fully hori... Continue Reading
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