APEX ARC chair on making inroads in IFEC advertising and diversity
Personalized, targeted advertising has changed the face of online advertising on the ground, but it hasn’t yet been exploited in ways ... Continue Reading
Personalized, targeted advertising has changed the face of online advertising on the ground, but it hasn’t yet been exploited in ways ... Continue Reading
Spafax, one of the world’s leading providers of media, entertainment and content marketing services to the airline industry, today announced... Continue Reading
Air Canada, along with global content media agency Spafax announced today their plans to launch Spafax IQ: a data analytics platform that gi... Continue Reading
Global content, entertainment and media agency Spafax announced today new features to Spafax Profile. Designed to engage passengers pre-flig... Continue Reading
Four years ago, Runway Girl Network asked – can inflight magazines survive a digital world? At that time, passengers had just been given the... Continue Reading
As airlines install increasingly large, increasingly high definition inflight entertainment monitors on their aircraft, it is clear after ev... Continue Reading
Global content agency, Spafax, plans to host its first in a series of in-house Hackathons. The in-flight entertainment (IFE) solution provid... Continue Reading
Global entertainment and media agency Spafax today announced the launch of Spafax IQ, a service designed to help airlines optimize their inv... Continue Reading
Binge watching the Star Wars saga or long-running TV shows in-flight might still be the only way to fly for some passengers, but if the weal... Continue Reading
For the past few decades, content service providers (CSPs) have played a pivotal role in bringing entertainment content to IFE systems on bo... Continue Reading
Spafax, one of the world’s leading providers media, entertainment and content marketing services to the airline industry, announces that it ... Continue Reading
Seeking to mitigate what could be a profoundly negative impact to business as a result of the electronics ban involving nine airlines and 10... Continue Reading
“You can only watch Gravity so many times.” So said a C-level executive at a growing ultra low-cost carrier (ULCC), who confided that he’s s... Continue Reading
Imagine if an airline could go to an online portal, see all the movies available, know exactly what point in time the movies can be accessed... Continue Reading
Monetizing content and generating ancillary revenue for airlines across every touch point of the passenger experience (#PaxEx) is “the most ... Continue Reading
2