New Territory on extending airline brand DNA to all travel classes
Airline branding and distinctive services are often focused around premium classes at the front of the aircraft. But designer Luke Miles bel... Continue Reading
Tag Archives: Virgin Atlantic
VR could be a boon to aircraft interiors, if properly applied
It’s easy – and even healthy – to be a bit skeptical about cutting-edge technology applications in aviation. Virtual Reality (VR... Continue Reading
Codeshare reality check: Flybe and Air France fall down on joining up
As airlines continue to coalesce into joint venture groupings, immunised or otherwise, much of the promise of the technological advances ava... Continue Reading
Press Release: Bluebox offers iPad IFE customers free app for the blind
At APEX EXPO today, Bluebox Aviation Systems has announced that all existing and new customers of Bluebox’s iPad-based IFE platforms will be... Continue Reading
Getting whimsical: the importance of designing joy into #PaxEx
Virgin America (RIP) had a point when it launched its Blah Airlines marketing campaign: when it’s done wrong, flying can be a boring, beige ... Continue Reading
Towards designing Instagram-worthy modern premium PaxEx
The days when business class was the sole domain of road warriors faxing their way across the world are as far gone as the at-seat fax machi... Continue Reading
Delta Air Lines wants you to sweat it out
Jet Lag. Everyone gets it and everyone has a different way of dealing with it. For some it’s coffee and Advil. For others, it’s a hot shower... Continue Reading
Why airlines should invest in branded #PinchablePaxEx soft product
A couple of years ago, RGN’s Cynthia Drescher talked to three airlines to reveal the most stolen items on board. Since Cynthia’s piece, many... Continue Reading
Virgin Atlantic, Stelia, ZIM speedily spruce up ex-Airberlin A330s
Last time we checked in with Virgin Atlantic’s then-newly-leased ex-Airberlin Airbus A330-200s back in January, the airline had just hit on ... Continue Reading
Will double beds drive a replacement or a renaissance in herringbones?
Only a decade since the first double beds in first class appeared in our skies aboard Singapore Airlines’ first Airbus A380, innovation by s... Continue Reading
Press Release: Crystal Cabin Winners: Eight ideas that make flying better
The 12th Crystal Cabin Awards were presented in Hamburg on Tuesday. The winners of the world’s most famous and highly regarded prize for air... Continue Reading
An ode to getting airline breakfasts right — and a plea
Designing premium cabin food menus is hard for any airline, but breakfast always seems particularly tricky. It’s often got surprisingly wron... Continue Reading
Pint-sized #PaxEx presents challenges for parents
Traveling with a child is harder today than it used to be, and a lot of that is due to prevailing trends in the airline industry. For the fr... Continue Reading
Virgin Atlantic introduces three levels of economy fares
Yet another airline – Virgin Atlantic – has rolled out a layered version of prices and amenities for those traveling in economy class. The L... Continue Reading
Press Release: These 24 onboard innovations are the CCA finalists 2018
There is hardly any other prize watched as closely by the aviation industry from year to year as the Crystal Cabin Award. The jury of intern... Continue Reading
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