Making free advertising lemonade out of mistake fare lemons
One of the many consequences for airlines of passengers becoming more mobile, social and vocal is the rise in the number of people watching ... Continue Reading
Tag Archives: Fare
Press Release: American’s Basic Economy will soon include carry-on bag
American Airlines has announced that beginning September 5, Basic Economy fares will include both a personal item and a carry-on bag like ot... Continue Reading
Op-Ed: When the train beats the plane
Just how attractive is a high-speed rail network to passengers? Having travelled extensively on numerous countries’ HSR systems, I’ve always... Continue Reading
Pondering the potential design of Emirates’ new premium economy
Predicting the future is perilous, but news that Emirates’ Sir Tim Clark has finally announced the airline is moving forward with the introd... Continue Reading
IAG LEVELs Paris, closes down OpenSkies
LEVEL, the long-haul low-cost carrier from British Airways and Iberia parent IAG, is to start flights to four key destinations from Paris’ s... Continue Reading
Delta starts selling 757 recliners as international premium economy
Almost exactly three years ago, a senior passenger experience executive from Delta Air Lines sat down with me at the APEX Expo and laid out ... Continue Reading
Basic Economy, you say; how about Basic Business?
Is it time to consider a “basic business” class product as viable? According to one major airline CEO who spoke with your author, the ... Continue Reading
Delta focuses on premium options for Branded Fares
Delta Air Lines today reported its best ever second quarter earnings with a $1.2 billion net profit. Passenger revenue was up $261 million f... Continue Reading
Is it an accident when airlines offer bad pricing on product bundles?
Do you expect a discount for buying a bundle of products? Or should you pay a premium for getting everything you need in one click? Airlines... Continue Reading
As Delta Premium Select goes on sale, the potential confusion is real
Delta Air Lines officially put the Airbus A350 on sale this weekend. Starting on 30 October 2017, passengers can fly on the carrier’s ... Continue Reading
Lufthansa’s commodity product challenge considered
How do we kill the idea that air travel is a commodity? As someone who is not particularly keen to pay more but who also wants a little bit ... Continue Reading
Japan’s ancillary fee train seating offers model for airlines
Japan’s efficient, widespread and comfortable trains make it one of the few nations where high speed rail dominates over airlines for domest... Continue Reading
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