Tapping into real and “perceived” value with seat covers
When you board an aircraft and sink into your seat, you probably don’t think too much about the seat cover unless it is stained or ask... Continue Reading
Tag Archives: Thompson Aerospace
Pondering the potential design of Emirates’ new premium economy
Predicting the future is perilous, but news that Emirates’ Sir Tim Clark has finally announced the airline is moving forward with the introd... Continue Reading
Delta product rebrand leaves room for further improvement
In March 2015, Delta will bid farewell to BusinessElite, Economy Comfort and Economy, replacing them with Delta One, Comfort+ and Main Cabin... Continue Reading
JetBlue goes 2.0 as low-cost carrier unveils Mint premium product
There is no doubt that the transcontinental premium market is turning over a new leaf in terms of service, product and amenities. Flat-bed s... Continue Reading
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