ABC International is proud to disclose its first collaboration with Irish flag carrier Aer Lingus to bring its cabin branding expertise into the airline’s new interiors.
The Italian cabin branding specialist has engineered and manufactured the historic Irish “shamrock” to be installed on Airbus A330s and A321neos, as part of a large design modernization project that Aer Lingus undertook at the beginning of 2019.
Aer Lingus’ iconic Irish shamrock has been restyled to underline and represent the values of modernity, confidence and strength of the Irish carrier.
ABC International’s fruitful collaboration with Aer Lingus started, firstly, on the A330 branding project, with the aim of refreshing the interiors on long-haul routes. The successful outcome of the A330 project brought Aer Lingus to the decision to extend the branding to the A321neo fleet with a different sized shamrock, designed and manufactured by ABC International.
Starting from new shamrock design guidelines, ABC International translated the new brand image into an airworthy product compliant with the aviation environment and ready to be installed on board.
The shamrock has been installed on 14 A330s and eight A321neos, and approximately 30 branding elements have been manufactured and delivered.
On the retrofitted A330s, ABC International has also been in charge of engineering and certification activities to approve, under its DOA privileges, logo installation on board while on the A321neo linefit project, the installation has been coordinated with the aircraft OEM.
“It’s always challenging and [a] source of pride to welcome such a leading airline within our customer base,” stated Mr. Olindo Spatola VP Engineering & Programs at ABC International. “Having the chance to work, firstly, on [the] A330 project and then on A321neos has allowed ABC to cement the relationship with Aer Lingus, experiencing different means of installation and working with several stakeholders involved in both projects.”
ABC International is delighted to have brought its branding expertise on Aer Lingus, which is focused on the importance of a strong brand image. The company has committed to deliver a final product in compliance with ultimate customer expectations consistent with an high-quality service to the passengers in a modern and young-appeal environment.
About ABC International: Based in Naples, Italy, ABC International is an EASA-DOA Company (EASA.21J.529). Since 2009, ABC has been a leading reality in the cabin branding market. During the years, thanks to its reliability, high professionalism and hard-work attitude, ABC International achieved successful results partnering with some of the most important airlines in the industry (Brussels Airlines, Etihad, TAP, Air Canada, Ethiopian Airlines). These results have represented just a further motivation for ABC to grow in the right direction, looking at the future with innovation and industrial progress. For more information, please visit https://www.abc-int.it/
About Aer Lingus: Aer Lingus is the flag carrier of Ireland; Founded by the Irish government, it was privatized between 2006 and 2015 and it is now a wholly owned subsidiary of International Airlines Group (IAG). The airline has codeshares with Oneworld, Star Alliance and SkyTeam members, as well as interline agreements with Etihad Airways, JetBlue Airways and United Airlines. Aer Lingus has a hybrid business model, operating a mixed fare service on its European routes and full service, two-class flights on transatlantic routes.
