Maharaja lives on as Air India reveals soft product aboard new A350
Last fall, Air India revealed that whilst it would retire the iconic Maharaja as its formal mascot, an updated version of him would live on ... Continue Reading
Last fall, Air India revealed that whilst it would retire the iconic Maharaja as its formal mascot, an updated version of him would live on ... Continue Reading
Where does Air India’s iconic Maharaja fit into the carrier’s new brand identity? That’s the question many Indians are asking after Tata Son... Continue Reading