Air France-KLM’s Flying Blue gets gamified but lacks key details
In a bid to woo lucrative regular travellers to its frequent flyer programme, Air France-KLM is revamping Flying Blue with what the airline ... Continue Reading
Tag Archives: Flying Blue Loyalty Program
Hit or miss? Airlines aim to woo passengers with new ad campaigns
Success of American and KLM's new ad campaigns will be measured on different scales. American's approach is much broader and leaves much gre... Continue Reading
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