Singapore Airlines (SIA) is enhancing its in-flight dining experience with new and refreshed menus, refined beverage offerings, custom-designed serviceware, and distinctive presentation and service touches for selected dishes in Suites and First Class.
This is one pillar of SIA’s broader investment in its end-to-end travel experience, alongside next-generation cabin products and KrisWorld in-flight entertainment system, new amenities, high-speed connectivity, and on-ground services. This elevated travel experience will be unveiled in Singapore in November 2026.
Mr Yeoh Phee Teik, Senior Vice President Customer Experience, Singapore Airlines, said: “At Singapore Airlines, in-flight dining is about much more than the meal itself. Guided by customer feedback, evolving preferences and emerging dining trends, we have reviewed every aspect of the experience — from menu design, seasonal ingredients, and cooking techniques to beverage selection, presentation, and cabin crew service.
“The result is a combination of thoughtfully crafted dishes, carefully curated beverages, elegant serviceware, and thoughtful touches that make dining on board more memorable for our customers.”
The enhanced experience includes more than 100 new and refreshed appetizers, main courses, and desserts that are being introduced across all cabin classes under SIA Chefs’ Selection.
This is a new in-flight menu category developed by the airline’s in-house and guest chefs, in collaboration with its catering partners, and it brings together comforting and familiar flavors, regional favorites, reimagined classics, and new culinary creations.
SIA is also introducing new wine labels for Suites, First Class, and Business Class, and new spirits options across all cabin classes, giving customers greater choice.
In Suites, First Class, and Business Class, meals will be served on new custom-designed serviceware, created in collaboration with Christofle, the French luxury tableware maison. The serviceware incorporates a subtle interpretation of SIA’s signature batik motif.
SIA’s cabin crew complement these enhancements with their knowledge, attentiveness, and warm service, bringing greater finesse and personalization to the dining experience.
In Suites and First Class, selected dishes may be presented with distinctive touches, while cabin crew may also offer beverage recommendations to complement customers’ meal selections.
The airline has begun to progressively roll out the new dishes, while the remaining dining enhancements, including new beverages, serviceware, and onboard service touches, will be introduced from November 2026.
About Singapore Airlines
The Singapore Airlines (SIA) Group’s history dates back to 1947, with the maiden flight of Malayan Airways. The airline was later renamed Malaysian Airways and then Malaysia-Singapore Airlines (MSA). In 1972, MSA split into two airlines, one of which became Singapore Airlines. Initially operating a modest fleet of 10 aircraft serving 22 destinations in 18 countries, SIA has since grown into a world-class international airline group that is firmly committed to the continuous enhancement of the three main pillars of its brand promise: Service Excellence, Product Leadership, and Network Connectivity.
Singapore Airlines is the world’s most awarded airline. In September 2026, SIA was named the World’s Best Airline at the Skytrax World Airline Awards, marking the sixth time it has received the accolade. SIA was again named among Fortune magazine’s list of the 50 Most Admired Companies in the world in 2026. It was one of only two Asian companies in the top 50, the only Singapore-based company on list, and ranked first among its peers in the airline industry.
All images credited to SIA
