EL AL Israel Airlines has introduced EL AL Young, an exciting new program designed for young travelers. This initiative features a dedicated app mode and exclusive benefits within the Matmid Frequent Flyer Program, tailored for children and teens ages 2–18.
The interactive app serves as a digital playground where young passengers can watch videos, play games, and explore the world of aviation — all while earning loyalty points every time they fly with EL AL.
“EL AL Young is a game-changer for family travel, while making every journey more fun and engaging,” said Nadav Hanin, VP Marketing and Digital at EL AL Airlines.
“With this program, EL AL Airlines is inspiring the next generation of travelers by allowing them to earn their own points, explore Youth Mode on the EL AL app, and enjoy more independence and excitement when traveling with EL AL. Family travel has always been at the heart of our business, and with EL AL Young, we’re strengthening that bond while creating unforgettable adventures for travelers of all ages.”
To participate, parents can register their children for EL AL Young starting age 2, where youth travelers will:
- Gain access to a curated Youth Mode in the EL AL app that is filled with content
- Play games while using the app and in-flight
- Earn points by flying on EL AL or Sundor
Turning every journey into a fun, rewarding adventure, young travelers using the app will earn points that can be redeemed for exciting rewards, including seat upgrades and free checked baggage, booking award tickets with friends, and buying snacks from onboard duty-free. In the coming months, EL AL will launch new promotions on the app that will help travelers earn more points and save on fares.
Parents can sign up as many children as they have to EL AL Young for free, and can view their children’s points through each participant’s dedicated accounts. Points accrued will be valid until age 21.
For more information on El Al Young, visit https://www.elal.com/eng/
About EL AL Israel Airlines
EL AL was founded in November 1948 as Israel’s national airline and operated its first scheduled flight in 1949. In June 1950, EL AL began service between Tel Aviv and New York. Today EL AL serves 49 international destinations in 33 countries. With over 75 years of experience and 3,485 employees, EL AL offers a unique array of amenities and benefits passengers cannot find anywhere else. EL AL operates 50+ weekly non-stop flights between the US and Israel. Its commitment to continuously improving customer experience has resulted in five consecutive years of 5-star APEX ratings.
Featured image credited to EL AL
