Hanjin Group celebrated its 80th anniversary today, marking eight decades of logistics innovation and pledging to extend its legacy into a new century as a global leader connecting the world.

The commemorative event, held at the Grand Hyatt Seoul, brought together approximately 400 distinguished guests, including government officials, ambassadors and business leaders, to celebrate Hanjin Group’s eight decades of achievements and pledge continued global growth into the next century. 

Under the theme “The Art of Connection,” the event showcased Hanjin Group’s history, philosophy and future vision while honoring the dedication of its employees and cultural legacy. Through multimedia art and live orchestral performances, the event vividly illustrated the Group’s legacy of connecting people and communities around the world. 

In his commemorative address, Walter Cho, the Chairman and CEO of Hanjin Group and Korean Air, stated: “Since our founding in 1945, Hanjin Group, whose name embodies the progress of the Korean nation, has continually pioneered new frontiers in logistics, guided by our founding philosophy of ‘serving the nation through transportation.’

“We believe the essence of transportation lies in connecting the world and creating value that benefits society. We will remain steadfast in our commitment to earning the public’s trust and delivering exceptional customer experiences.”

Chairman Cho added, “Hanjin Group takes great pride in having grown alongside the Republic of Korea’s progress. We will continue to play our part in expanding the nation’s presence beyond the Korean Peninsula. Building on the shared heritage of our affiliates, we aim to strengthen our position as a world-leading integrated logistics company, one that continues to be trusted and loved for the next 100 years and beyond.”

‘Group VISION 2045’ unveiled: charting the path to a centennial future

During the event, Emily Cho, President and CMO of HANJIN Logistics Corporation, announced “Group VISION 2045,” Hanjin’s long-term growth strategy toward its 100th anniversary in 2045. 

President Cho stated: “As we celebrate our proud 80-year legacy, we are opening a new chapter in our journey toward becoming a centennial company. Last year, Hanjin Group achieved assets of KRW 58 trillion, revenue of KRW 31 trillion, and operating profit of KRW 2.5 trillion, growing into a global enterprise with 42 affiliates across aviation and logistics with more than 40,000 employees worldwide. Guided by the pioneering spirit of our founder, Hanjin Group will continue to build on its achievements and advance confidently toward the next 100 years.”

“Our founding chairman believed transportation is the artery of society, that mobility is essential to life, and that reducing time is our eternal mission,” added President Cho. “Hanjin Group will continue to inherit and evolve this philosophy of ‘serving the nation through transportation’ to grow as a globally trusted and beloved company.”

To realize this new vision, Hanjin Group introduced seven strategic pillars:

• Evolve into an integrated mobility solutions provider across aerospace, future mobility and e-commerce
• Lead logistics technology innovation through AI-based Hyper-Autonomous Logi-Tech
• Build sustainable space logistics solutions leveraging expertise in defense and space launch technologies
• Deliver a premier transport and logistics experience through digital transformation powered by advanced IT and AI
• Create new value across tourism, hospitality, and real estate through aviation-logistics synergy
• Expand investment in talent development to cultivate global logistics experts
• Advance ESG leadership through Creating Shared Value (CSV) and community initiatives for sustainable growth

Together, these pillars aim to position Hanjin Group as a leading global integrated logistics group, admired both in Korea and around the world.

New corporate identity reflects heritage and global growth

At the event, Hanjin Group also unveiled its new corporate identity (CI), symbolizing its heritage and renewal. The new logo features the group’s iconic “H” mark, the HANJIN GROUP wordmark, Korean Air’s Taegeuk emblem, placed side by side to signify unity and shared heritage. 

The redesigned “H” preserves the group’s legacy while embracing a forward-looking global identity. Rendered in a single, fluid and group’s signature blue, it conveys simplicity, dynamism and openness, a reflection of Hanjin’s progressive spirit and global ambition. The soft, upward curve of the “H” represents growth and agility, while the open circular form symbolizes inclusivity and collaboration.

Grounded in by its founding philosophy, Hanjin Group is now leveraging cutting-edge logistics and innovation to drive progress for society and humanity. The group is not just carrying a legacy beyond Korea; it is actively building the future, cementing its destiny as a world-leading transportation and logistics powerhouse.

About Korean Air

Serving the world for more than 55 years, Korean Air is one of the world’s top 20 airlines, carrying more than 23 million passengers in 2024. With its global hub at Incheon International Airport (ICN), the airline serves 116 cities in 39 countries on five continents with a modern fleet of 163 aircraft and over 20,000 professional employees.

Korean Air’s outstanding performance and commitment to the highest level of safety and customer service has widely been recognized. The airline has been granted numerous awards including a 5-star airline rating from Skytrax as well as Airline of the Year from both Air Transport World and Airline Ratings. Korean Air is a founding member of the SkyTeam airline alliance, and has grown into one of the largest transpacific airlines through its joint venture with Delta Air Lines.

All images credited to Korean Air/ Hanjin Group