Multiple mobile devices are showing the Immfly interface for TUI next to an Iridium antenna

Press Release: TUI’s Iridium solution is finalist for innovation award

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Press Release hub banner blue with title in red white and blueIridium Communications Inc., a leading provider of global voice and data satellite communications, is proud to announce TUI Airways has been selected as a finalist for the Future Travel Experience EMEA Innovate Awards for their installment of Immfly’s industry-leading cabin connectivity solution.

Iridium partner Immfly, a global leader in providing airline passengers with the next generation of digital connectivity, was selected by the European-based airline to bring their in-flight solution to their Boeing 737-800 and 737-8 fleet.

Designed to deliver a seamless digital experience to passengers, Immfly operates on Iridium’s truly global network, providing one of the most reliable connection experiences for passengers on the market.

With over 60 aircraft across TUI’s Boeing fleet, the solution is expected to be integrated over the summer and in-use by September of 2025. Immfly’s hub brings several digital features to passengers’ fingertips that can be used at any altitude, wherever their flight takes them.

Users can message in real-time over WhatsApp, browse the internet, and purchase tickets, activities, and other experiences in the TUI Musement marketplace. The instant and secure card validation service brings airlines a variety of e-commerce opportunities, including food and drink purchasing right to passengers’ seats.

Multiple mobile devices are showing the Immfly interface for inflight text messaging on TUI

“Partnering with TUI represents a bold step forward in shaping the future of the in-flight experience,” said Pablo Linz, CEO, Immfly.

“With Equilux Aero’s revolutionary cabin hardware and our cutting-edge IFEC software, we’re setting new standards for passenger connectivity. We’re deeply grateful to Boeing, Iridium and Meta for their unwavering support in making this vision a reality.”

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As a standalone antenna placement and significant SWaP advantages (size, weight, and power) Iridium Certus 100 enables Immfly’s solution without the need for costly cabin hardware modifications or increasing drag on the aircraft. Iridium’s constellation of crosslinked satellites blankets the entire planet with weather-resilient L-band coverage, providing users at any level of altitude reliable connectivity.

About Iridium Communications Inc.

Iridium® is the only mobile voice and data satellite communications network that spans the entire globe. Iridium enables connections between people, organizations, and assets to and from anywhere, in real time. Together with its ecosystem of partner companies, Iridium delivers an innovative and rich portfolio of dependable solutions for markets that require truly global communications. In 2024, Iridium acquired Satelles and announced the Iridium Satellite Time and Location service. Iridium Communications Inc. is headquartered in McLean, Va., U.S.A., and its common stock trades on the Nasdaq Global Select Market under the ticker symbol IRDM.

Featured image credited to Immfly