Pictured: Greg O’Gorman, Director of Ancillary Revenue at Ryanair, Michelle Tully, Retail Director for Ryanair, Retail inMotion, John Moriarty, CEO, Retail inMotion (at FTE EMEA, RDS, Dublin). Photographer: Steven McKenna

Press Release: Ryanair extends relationship with Retail inMotion

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Press Release hub banner blue with title in red white and blueRetail in Motion (RiM), one of the world’s leading providers of retail and technology solutions for the travel industry, has secured a new five-year contract with its longest-serving client, Ryanair, for onboard retail product, distribution and technology. 

RiM has been a trusted partner of Ryanair for over 15 years, a collaboration that began with the supply of small foil wobags (‘baggies’) and sandwiches, gradually expanding to cover the full food and beverage distribution onboard. Managing a complex supply chain, with over 90 bases supplying over 618 aircraft, RiM has maintained a 99% delivery and product availability KPI over the duration of the contract.

RiM’s onboard hospitality offering is supported by its full suite of Vector technology and hardware, providing end-to-end management from distribution and warehouse packing to in-flight payment and post-flight reconciliation. Additional services include procurement, crew engagement, product packaging and design, last mile process management and menu card design. 

“Retail inMotion is privileged to continue our long-standing partnership with Ryanair. Our businesses have evolved together over the last 15 years, and we look forward to the next chapter, as we continue to support Ryanair’s complex operations, explore sustainable packaging solutions aligned to its industry leading sustainability goals and actively expand its product portfolio to improve passenger experience.” John Moriarty. CEO, Retail inMotion.

Ryanair’s Aoife Greene said: “We’re pleased to continue our longstanding partnership with Retail inMotion, whose tailored retail and technology solutions help ensure our aircraft are stocked full of delicious food and beverage options for our 200m plus passengers p.a.”

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About Retail inMotion

Retail inMotion is a unique global retail and technology trailblazer, partnering with some of the world’s largest airlines to offer inventive onboard retail concepts, driving travel experiences and ancillary revenue.

Its vision is ‘to be the leading retailer for travel experiences’. With an intrinsic passion for connecting people who love retail, technology and service, the company curates, implements and operates bespoke retail programmes, encompassing food & beverage, boutique and duty free, supported by its pioneering proprietary Vector technology platform.

Retail inMotion transcends the traditional approach, offering a truly end-to-end solution: designing sustainable retail concepts, packaging and menus; managing procurement, supply chain, packing and distribution; driving sales with crew engagement, training and promotions; supplying hardware and software to facilitate seamless transactions and payment reconciliation; and offering an expanding range of services to relentlessly enhance travel experiences.

Operating for over 20 years, Retail inMotion is today a stand-alone business (previously a subsidiary of the Lufthansa Group). Headquartered in Dublin, the company has operations in Europe, APAC and the Americas, with offices in Frankfurt, Cologne, Hong Kong and Dallas. Clients include Ryanair, Lufthansa Group, Aer Lingus, TUI, EasyJet, Alaska Airlines, Spirit and Frontier.

Featured image credited to Steven McKenna