WESSCO International has entered into a collaborative design partnership with august – an LA-based husband/wife design duo with a backstory as remarkable as the elegant bags and accessories that have attracted many admirers, including top fashion bloggers and a growing list of celebrities.
In 2011, august founders Charles and Jenna Jackson set off together on a life-changing world trip. The journey would take them to the top of Africa in Tanzania, the bottom of the Americas in Patagonia, the cities of Europe, and the rivers of Asia in Laos, Cambodia and Vietnam.
In these locations they sought out bags and accessories that would exude the old-world luxury of Europe, while withstanding the rigorous demands of global travel. Along their journey, however, Charles and Jenna saw many places where children lived in extreme poverty and wanted for basic things we often take for granted.
“After seeing a lack of educational opportunities as we traveled, Jenna and I recognized a need for greater education on a global scale,” writes Chares Jackson on the august website. “We found a beginning for that movement right here in LA and have partnered with Operation School Bell to offer a backpack to underserved youth in Los Angeles for every august bag sold.”
Deeply impressed by August’s inspiring designs, local sourcing and manufacturing policies and humanitarian ethos, WESSCO is now collaborating with the firm on fresh and functional collections for airlines and other travel clients. These collections may be inspired by existing august patterns and materials, or airlines can work closely with designers from both companies to create bespoke products that echo the farthest corners of the globe.
“We couldn’t be more excited about partnering with WESSCO,” comments august co-founder Jenna Jackson. “They bring outstanding manufacturing and design expertise and always keep the modern traveller in focus. They really understand the importance of multi-functional items in travel, and that’s what we strive for in all of our products. Their dedication to re-usable functionality – creating things that people take with them again and again – is right in line with our values.
WESSCO’s Chief Operating Officer Nick Bregman believes that the style, quality and worldly influence of the august brand are right on point for the trendy, yet principled globetrotter.
“August is the perfect companion for the new generation of jet-set traveler, who values ethical production and artisan craftsmanship,” he said. “WESSCO is pleased to feature august as a lifestyle and design partner for our global travel clients.”
Please vsit WESSCO at WTCE Stand 1H50 April 5-7 in Hamburg to see select items from the latest august collections, and a host of other leading-edge comfort and amenity concepts, or call us for details.
Download a wide range of images, logos and other press info here: https://www.dropbox.com/sh/6rruqygws3w3e4x/AABU2fq7VzTXyF3E9gnZSs6za?dl=0
Nick Bregman, WESSCO COO
About WESSCO International
Founded in Los Angeles in 1979, WESSCO International is a leading creative partner and supplier of award-winning amenities and comfort programs to airlines, hotels and cruise lines. WESSCO facilitates lasting partnerships between the travel industry and top lifestyle brands. We are well positioned to design and source leading-edge products globally, while maintaining the highest standards of quality and service. Headquartered in LA, our branch offices are located in Asia (Shanghai, Hangzhou and Ho Chi Minh City), New York, Las Vegas and Athens.